Secure Authenticity, Cultivate Loyalty, Capture More Revenue
Empower Every Product: Fight Counterfeits, Validate Sustainability, and Grow Direct-to-Consumer Revenue
Fashion and footwear brands face rising pressure to combat counterfeits, meet sustainability demands, and build lasting consumer relationships. Vi3 transforms every garment and shoe into a dynamic digital asset—driving revenue, protecting brand integrity, and deepening customer loyalty.
How it Works
Protect Your Supply Chain – Ensure your fabric supplier isn’t mixing in unauthorized materials, and verify that your shoe factory isn’t producing excess stock for the black market.
Engage Consumers Directly – Enable customers to scan a QR code, NFC or RFID attached to a product or clothing label for exclusive drops, care instructions, or circular services such as resale.
Verify Authenticity Instantly – Retailers and customers can authenticate a product with a simple scan, preventing fraud and increasing trust.
Track Product Lifecycle – Know exactly where your jackets, handbags, or sneakers travel-from manufacturing to final sale and resale.
Features for Apparel and Footwear Brands
Supply Chain Protection
- Real-time Work in Process at Manufacturing
- Mispack Detection and Alerts
- Distribution Incident Monitoring
Consumer Engagement & Loyalty
- Digital Product Passport builder
- Localized and Personalized Experiences for Consumers
- Care Info, Repair, Recycle, Resell
Brand Protection & Authentication
- Patented Watermark
- Product ID Authentication
- Return Fraud Detection and Alerts
Sustainability & Compliance
- CSRD, ESPR and other jurisdiction data Compliance
- Label requirements, global and local authorities
- Certification management
How a High-End Fashion Brand Stopped Counterfeits & Increased Consumer Engagement
20% boost in direct-to-consumer sales.
Frequently Asked Questions
What is the cost of the Vi3 solutions for my brand?
Vi3 offers flexible, tiered pricing based on the number of units your brand produces. Our per-unit pricing model ensures scalability, supporting you’re running limited collections or high-volume global production. We also offer enterprise level packages that include bespoke solutions for your business.
How does your solution support real-time visibility of Work in Process (WIP) during manufacturing?
Our platform connects directly with production environments to capture real-time data at every step of the manufacturing process. Whether it’s sewing, assembly, or finishing, each unit can be tracked through a unique digital ID, enabling brands to monitor progress, detect delays, and optimize throughput. This visibility ensures production planning aligns with actual output, reducing lead times and improving order accuracy.
How does your system enable item-level inventory tracking across the supply chain?
We provide item-level traceability through the use of serialized QR codes, RFID, or NFC tags that follow each product from manufacturing through distribution to retail. Inventory can be scanned and validated in real time at each handoff point, preventing shrinkage, ensuring accurate shipments, and enabling proactive replenishment for omnichannel strategies.
What authentication services are available to protect against counterfeits and grey market activity?
Our authentication engine leverages secure, serialized digital identities for every product. Consumers and partners can scan a QR or NFC tag to verify authenticity, while brands gain access to geolocation and item-level product scan data. This deters unauthorized resellers, flags diversion events, and provides forensic level insights into counterfeit attempts, all through a seamless mobile experience.
Can your platform integrate with our existing systems like ERP, PIM, and DAM?
Yes. Our platform is built for interoperability and supports robust API integration with leading and legacy systems. This ensures that product data, production updates, and labeling requirements flow seamlessly across your existing tech stack, reducing manual touchpoints and improving data accuracy.
How do you support global label compliance and data syndication requirements?
We ensure labels meet regional and retailer-specific standards by generating compliant layouts with dynamic product data, whether it’s fiber content, care instructions, GTIN, or Digital Product Passport (DPP) requirements. Our syndication engine automates delivery of product data to suppliers, print vendors, and online platforms, maintaining consistency and regulatory compliance across markets.
How does QR and NFC technology enhance consumer engagement?
By embedding QR or NFC tags on your products, you unlock a direct digital channel with consumers. Post-scan experiences can include style inspiration, authenticity checks, care instructions, promotions, or sustainability stories, customized by region or SKU. This transforms each product into a gateway for brand storytelling, loyalty programs, and re-commerce opportunities.
What makes your Digital Watermark solution for QR Codes unique and secure?
Unlike visible-only codes, our patented secure digital watermark embeds encrypted data within the QR Code itself, undetectable to the naked eye and resistant to tampering or duplication. Combined with serialization, this provides a second layer of product authentication and brand protection. It’s ideal for brands seeking covert enforcement without compromising design aesthetics or user experience.
Turn Every Product Into a Profit-Driving, Brand-Building Asset
Whether you manufacture luxury handbags, sneakers, or performance wear, Vi3 helps you protect your brand, engage customers, and increase revenue.
